Explore all nicotine pouches from Loop. Discover our full range of flavours and strengths.
Stand‑out flavours, a simple strength system and comfortable slim pouches.
LOOP is a modern Swedish brand that has quickly made a name for itself with its quirky, unique flavour combinations and innovative approach in the nicotine pouch market. LOOP stands out through both its flavors and its sustainability focus. The pouches are very slim and soft, making them extra discreet and comfortable under the lip. Loop even trademarked an “InstantRush™” technology, which provides an immediate nicotine kick followed by a long-lasting effect. They offer multiple strengths labeled with a simple 1–4 scale (from #1 Mild to #4 Extra Strong), so users can easily identify the intensity. For example, #4 (Extra Strong) is ~11 mg per pouch, #3 (Strong) ~9 mg, #2 (Normal) ~6 mg
LOOP is best known for its creative flavor pairings that truly set it apart. Consider their hits: Salty Ludicrous – a wild blend of salty licorice and sweet raspberry (an unlikely combo that Nordic users adore); Jalapeño Lime – a spicy green chili and lime mix that gives a slight tingle under the lip along with citrus tang (yes, there’s real chili for a peppery kick!); Habanero Mint – combining a fiery habanero chili with cooling mint for a “hot-cold” experience; Tropic Nitro (mango, passionfruit and lime with a zing); Mint Mania – a straightforward but super-refreshing mint; and others like Citrus + Blackberry, Licorice + Raspberry etc. Loop consistently ensures each flavour has both a punchy taste and a matching nicotine strength to “ignite your senses.”. The brand offers both Slim and smaller Mini pouch sizes, and typically 20 pouches per can
Because it’s a trendsetter. It’s one of the first brands to focus heavily on sustainability, style, and fun flavor – all while delivering the nicotine users seek. With Loop, you get an easy-to-use strength system (dot numbered cans), rapid nicotine satisfaction, and memorable flavors like Jalapeño Lime Strong that you simply can’t find elsewhere . It’s no surprise Loop has become one of the most talked-about new brands
Multiple levels clearly marked so you can pick mild, strong or extra strong at a glance.
Strong
9.4 mg/pouch
A solid level for experienced users.
Hyper Strong
15.6 mg/pouch
For those who want a serious kick.
Slim (and some Mini variants) for a discreet fit under the lip.
Typically 20 pouches per can.
A unique formulation that provides an immediate nicotine kick followed by a long-lasting effect.
Yes, LOOP uses PlantCan™ packaging made from plant-based materials and promotes sustainability.
Yes, many flavors like Jalapeño Lime and Habanero Mint have a spicy kick, thanks to real chili extracts.
Updated 8/15/2025